The technology remains a growth engine. According to a Credit and Surety, some innovative technologies will grow to double digits this year.
We live in a digital age where information and communications technology permeate all sectors. In this context, the growth of new technologies is a logical consequence.
According to the report 'Market monitor. Focus on the ICT performance and outlook ' , prepared by Credit & Surety, the sector will grow . In addition, some innovative technologies such as cloud computing will even double-digit growth in 2015. In fact, IDC published this week that the cloud infrastructure market grew 25.1% in the first quarter . The work of the insurer indicates that this rise will occur in both advanced and emerging markets, albeit with different situations depending on the particular conditions of each country.
However, the future is not without challenges. The study warns that the sustainability of the sector is marked by constant innovation and the ability to develop and introduce new products on the market quickly . In line with this, the report explains that the life cycle of products is short. In addition, the weakness of the sector lies in the strong competition that exists, pressing on prices and margins. Thus, they encourage economies of scale of larger competitors, while smaller manufacturers have serious difficulties coping, except to offer very high technology or be focused on very specific market niches.
Consumer confidence has recovered in the United States, thanks to the growth of the economy, gas prices and the recovery in the labor market. Thus, the report forecasts a revenue growth in consumer electronics 3%, reaching a record of $ 223 million. Specifically, a 3% increase in sales of tablets and smartphones of 6% is expected. The greatest growth, doubling the revenues recorded in 2014, will be in other emerging products such as 3D or printers, televisions 4K smart watches unmanned systems.
In China, the sector grew almost 10% in 2014, thanks to the reforms and the support that the administration has provided for the modernization of the sector. Regulatory changes have caused the decline in restrictions on the sale of video games have encouraged foreign research on value-added services in the mobile sector and have led to the growth of cloud computing. Among the difficulties in the sector in China highlights the high levels of piracy, competitiveness and a transparent regulatory limits.
Brazil is one of the most promising emerging markets, but the country's economic recession and underinvestment are burdening your technology sector. Furthermore, it has been affected by the devaluation of the Brazilian real against the dollar, since 70% of the products industry are imported and valued in dollars, deteriorating profit margins. Although the Administration has extended the tax exemptions until 2018, the ICT market fell 20% in 2014 and a further contraction of 10% is expected in 2015.
And on the European continent, Credit and Surety expected to develop mobile applications and new technologies drive the industry in the UK in 2015. In France, sales of the ICT sector improved by 5% in 2014, being the main engine tablets industry growth, but sales slowed in the last quarter. According to the report, the French technology market will grow by 2% in 2015, driven by increased spending on French households and the recovery of consumer confidence.
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